Fansly vs OnlyFans: The Ultimate Platform Showdown for Creators and Agencies

Fansly vs OnlyFans: The Ultimate Platform Showdown for Creators and Agencies

In 2016, OnlyFans changed the landscape of exclusive content production and consumption, becoming the top fan-based platform globally. With its skyrocketing popularity, it was only a matter of time before a strong competitor emerged.

By 2024, Fansly is hot on the heels of OnlyFans with its growing number of users and slightly more advanced features. That's why in this article, we decided to compare these platforms and discover which one could be more winning for content creators and agencies.

What Is Fansly and OnlyFans 

Both Fansly and OnlyFans are subscription-based user-generated content distribution platforms, both with the major share of adult content. In 2016, OnlyFans was founded in response to the rising demand for exclusive content experiences. Later in 2019, the pandemic transformed the ways people consume content, skyrocketing the demand for personalized entertainment. 

Comparing Fansly vs OnlyFans, it’s important to note that OnlyFans was developed as a paid content platform with no goal to become an adult content website primarily. Its subscription-based nature organically made the platform a perfect-match for such a kind of entertainment.

Fansly, in turn, was developed as an almost identical OnlyFans clone, in response to the concern that OnlyFans might ban adult content. From this perspective, it is no surprise that Fansly quickly became the second most popular paid content website after OnlyFans.

Fansly vs OnlyFans - Choosing the Best Platform for Business

Let’s compare both of the platforms from the perspectives of their popularity, business features and data analytics functionality to make a fully-informed decision. 

OnlyFans vs Fansly  - Popularity Overview 


OnlyFans 

Fansly 

Founded

2016

2020

Total number of users 

238,85 million 

130 million

Average monthly traffic 

1 billion 

36 million 

Number of creators 

3 million 

2 million 

Geographies 

USA, UK, Mexico, Canada, Brazil

USA, Spain, UK, Mexico

Average session duration 

10:39

10:38

As evident from the table, OnlyFans has nearly twice the number of users, three times higher monthly traffic volume, and 1.5 times higher competition as well,  compared to Fansly. While the average session duration is the same, the geographical reach differs slightly still with the US being the primary market for both platforms. 

OnlyFans vs Fansly - Features Overview


OnlyFans 

Fansly 

Content Types 

Photos, videos, live streams

Photos, videos, live streams

Subscription models 

Monthly subscriptions, pay-per-view content

Monthly subscriptions, pay-per-view content

Monetization features 

Tips, pay-per-view messages, locked content, referral program

Tips, pay-per-view messages, locked content, referral program 

Creators commission 

20% of earnings

20% of earnings

Fan Interaction Tools

Messaging, posts, comments, live streams

Messaging, posts, comments, live streams, gift links 

Account and data security 

Age verification, two-factor authentication

Age verification, two-factor authentication, crawling prevention 

Integration with Other Platforms

Social media, payment gateways

Lovense integration 

Summarizing, the basic features of both platforms are almost the same. The only minor differences are the opportunity to create gift links on Fansly and its integration with Lovense, a sextech platform allowing for remote toys control. As for the user experience reviews shared by the content creators, Fansly is more seamless and innovative, compared to OnlyFans. 

Fansly vs OnlyFans - Analytics Functionality Comparison 



OnlyFans 

Fansly 

Performance Metrics

Subscriber Growth Metrics

✔️

✔️


Engagement Metrics

✔️

✔️


Content Performance Insights

✔️

✔️


Revenue Breakdown

✔️

✔️


Churn Rate Analysis

✔️


Conversion Rates

✔️

✔️


Message Response Rates

✔️

✔️


Detailed Financial Reporting

✔️

✔️


Content Scheduling Insights

✔️

✔️

Audience Insights

Demographic Information

✔️

✔️


Fan Interaction Insights

✔️

✔️


Top Fan Metrics

✔️

✔️


Subscriber Segmentation

✔️

While the set of analytical features also seems the same for both Fansly and OnlyFans, the majority of content creators agree that Fansly is still a more data-driven solution. In addition, Fansly encourages collaborations with agencies, empowering the latter with the necessary tools for creators’ accounts and employees’ management.

The Main Differences Between OnlyFans and Fansly

While at a glance the platforms seem almost the same in terms of functionality and user experience, there are still some slight differences between them which can also be decision-making factors for a creator and agency getting started with fan-based platforms. 

  1. Content freedom. Fansly allows for more flexibility in content creation and distribution. While Fansly encourages explicit content, OnlyFans in turn, strives to fix their brand image being associated with adult content primarily. 
  2. Audience reach. Since OnlyFans has a significantly higher amount of monthly traffic and users, it could be a good option for established creators. Fansly, in turn, is less saturated than OnlyFans, giving new creators a better chance to stand out and reach their target audiences without being overshadowed by established creators. 
  3. Traffic sources. Traffic sources are one of the main differences between OnlyFans and Fansly. While the first allows for bringing external traffic exclusively, Fansly enables fans to look for interesting creators within the platform, creating a win-win for both parties. 
  4. Security and data protection. From this perspective, OnlyFans becomes a better option with its stringent content moderation practices, established data security infrastructure and comprehensive user support. 
  5. Competition. With a huge gap in the number of active users and geographical coverage in favor of OnlyFans, the competition on both platforms is almost the same. 

That’s why with all the other things being equal, the smartest tactic possible would be to develop your presence on both platforms. With the help of dedicated workflow management software like OnlyMonster, your day-to-day operations on both Fansly and OnlyFans can be significantly streamlined and optimized for higher revenue. 

Streamlining Workflows on Fan-Based Platforms with OnlyMonster 

OnlyMonster is an advanced workflow management tool specifically designed for content creators and agencies operating on fan-based platforms like OnlyFans and Fansly. By integrating seamlessly with both platforms, OnlyMonster allows you to manage your activities within a single interface, ensuring you can focus on interacting with your fans rather than switching multiple dashboards. 

Our comprehensive set of advanced features covers every workflow on OnlyFans or Fansly —  from chat responses to revenue analytics. With the help of OnlyMonster, you can create custom templates and scripts for content-selling funnels, use AI to respond to your fans in a more engaging way, unlock AI Fan Persona Insights for the ultimately personalized conversations, run AI Priority Mass Messages Campaigns enhancing the open rate, and monitor over 20 performance metrics  —  all these in a single dashboard.

Sign up for OnlyMonster today and discover how you can grow your business on both OnlyFans and Fansly in the smartest way possible!