How to Find OnlyFans Models: The Ultimate Recruitment Guide for Agencies

In the competitive OnlyFans industry, model acquisition is the foundation of a successful agency. Without the right models, your agency's revenue, brand reputation, and operational efficiency suffer.
Yet, finding models who will consistently generate earnings is one of the biggest challenges agency owners face. The bitter truth is that not every creator is serious about monetizing their content and is really ready to scale their efforts to the level of OnlyFans business, not just a side hassle.
That’s why the biggest task OnlyFans agencies face isn’t only how to find OnlyFans models - but how to find engaged and committed creators, open for such collaborations. To help you with this task, this article overviews how to recruit OnlyFans talent effectively.
Why Model Acquisition Is Critical for Agency Growth
So, let’s face it. Being the backbone of your OnlyFans agency, the models you recruit and management are the main drivers of your success, revenue and long-term growth. Below are just some of the reasons why strategic model acquisition is important:
- Better model retention. Long-term collaboration with hired models means less recruitment churn and more stable income.
- Higher revenue per account – and higher total revenue of your agency, as a consequence. Committed models bring in earnings day after day, maximizing agency profits.
- Stronger agency’s brand reputation. The highest-earning OnlyFans creators attract premium-paying fans and boost agency credibility. Brand reputation is also especially important for the agencies planning to use referral programs, which are a cost-effective way to access great talent at a reasonable cost.
- Stability and long term growth. Regardless of the industry, those companies with low employee turnover are better positioned to grow, expand their market reach and maintain consistent operational efficiency.
Now, let’s break down where and how to find OnlyFans models to work with.
Best Channels for Finding OnlyFans Models
Since there are several types of OnlyFans agencies (for example, those working with creators from a specific niche or premium segment), your talent recruitment strategy should also be aligned with your business model, hiring goals and agency’s development strategy. Below we are going to list the most proven channels and ways to find OnlyFans creators, so that you can find the approach that fits you best.
Instagram & TikTok
Using Instagram and TikTok sounds as the first recruitment tactics that comes to mind. Indeed, these are the platforms actively used by both established and aspiring OnlyFans creators, so here are some tips on how to find them:
- Hashtag targeting. Search for #OnlyFansModel, #IGModel, #TikTokCreator, #BikiniModel, #AltModel, and #FashionInfluencer.
- DM outreach strategy. Keep in mind that personalized messages get better response rates than generic spam.
- Use influencer marketing tools. Consider using HypeAuditor or Social Blade to analyze audience demographics before contacting models.
Creators with 50K-100K followers tend to convert best, as they have engagement but aren’t overwhelmed with brand deals.
Reddit & Niche Forums
If you are looking for those creators getting started with OnlyFans and ready to invest some time in their training, consider Reddit and niche forums. The matter is that the majority of new OnlyFans models use these channels to get a better idea on how to run a successful OnlyFans profile and might be considering a collaboration with an agency.
- Use the dedicated subreddits for recruitment. For example, you can join r/OnlyFansAdvice, r/OnlyFansPromotion, r/SexWorkersOnly, r/AdultContentCreators.
- Build trust and credibility. Before you pitch to the prospective model with your offer, consider providing genuine advice, showing your willingness to help.
- Post success stories. On Reddit, it will also be wise to highlight how your agency helps models make more money with less effort.
However, make sure to use Reddit carefully, since its ban policies can sometimes be fierce.
Telegram Groups & WhatsApp Communities
Recruiting OnlyFans models with the help of Telegram and WhatsApp frequently becomes the best choice for the agencies looking to hire from Eastern Europe and South America. Opting for these locations is a wise move, allowing for one of the best matches of talent cost and its quality.
So, consider searching for dedicated Telegram groups. Use keywords like OnlyFans Models, OnlyFans Growth, OnlyFans Marketing to find the necessary groups, join them and consider either personal outreach or paid advertising within the channel. Telegram is especially effective for hiring from Eastern Europe. If you want to hire from Latin America, using WhatsApp in the same way as Telegram will be effective as well.
Influencer Marketing
Influencer marketing can be a little costly recruitment strategy. However, the opportunity to reach out to the diverse and interested target audience is usually worth the investment. Partnering with influencers will be a fruitful tactic for the agencies looking to either quickly grow their teams with beginning creators or those who struggle to manage their OnlyFans account on their own. Below are some tips on how to use influencer marketing to find prospective OnlyFans models.
- Target micro-influencers (50K-100K followers). The best thing about this approach is that it works regardless of the industry because micro-influencers have high engagement and a more personal connection with their audience. Plus, partnering with them is more affordable compared to high influencers with significantly wider audiences.
- Elaborate on the pitch for the influencer. Usually, Instagram influencers provide the rules on how to approach them best and how to describe the essence of the offer to be advertised.
- Craft a compelling message for their audience. When crafting the message that your influencer will convey, focus on benefits for the models, ensuring that the low-risk and security nature of your offer is clearly communicated too.
Referral Programs
Using referral programs is an option for the agencies with already established and committed teams, since only in this case the models are likely to recommend your agency and invite others to join. The practice also shows that relying on cold outreach solely is less effective than strengthening your recruitment strategy with a referral program. Here is how it may work.
- Offer cash bonuses. For example, you can offer a model $200-$500 per successful recruit. It is also wise to provide the model with this bonus after the referred creator shows the tangible result during the first month of collaboration.
- Tiered rewards. Agencies with a large model base can also offer tiered rewards, providing models referring multiple recruits with higher bonuses or some share of the earned income.
How to Approach Models and Close the Deal
Once you’ve identified potential recruits, your approach determines whether they join your agency. The key is to position your agency as the best opportunity for them.
Personalize Your Outreach
Instead of mass-messaging hundreds of creators, tailor your approach based on their content, audience, and interests.
Example Message: "Hey [Name], I came across your [Instagram/TikTok] profile and loved your content! Have you thought about monetizing your audience on OnlyFans? At [Agency Name], we help creators scale their earnings while handling content management and promotions. If you’re interested, I’d love to chat more!"
Highlight the Benefits of Partnering with Your Agency
After you have reached out to the prospective model, show the real value of working with you instead of managing their business on your own. For example, you can focus on the next opportunities.
- Increased earnings. Tell the successful stories of the models who are constantly growing their revenue with your help.
- Less workload. While your team manages marketing, messaging, and growth, the creator can focus on content production solely.
- Privacy and security. Many models worry about anonymity, so you should ensure that their personal data will not be used elsewhere and be disclosed to anybody.
3. Offer Low-Risk Opportunities
Some models, especially those who are just getting started with OnlyFans, hesitate to partner with an agency due to uncertainty. Overcome this by:
- Providing a salary guarantee. Some agencies offer a fixed monthly salary ($500-$2,000) for stability.
- Suggesting a secondary account. To overcome the objections, you can offer a model to start with a test persona before committing fully.
- Offering a faceless approach. For some prospective models, starting with OnlyFans without showing their face will feel like an additional layer of security and anonymity.
Manage Your Models in a Smarter Way with OnlyFans CRM
Hiring the right models is important for your agency’s growth. However, managing them in a proper way and clearly tracking their performance is decisive for growing in the long run and creating a solid revenue stream for the agency. For this goal, you can consider using a dedicated OnlyFans Customer Relationship Management system, for example - like OnlyMonster, and streamline management-related tasks.
- Streamline fan engagement with AI assistance. OnlyMonster comes with AI assistance features in-build, which significantly contributes to higher revenue per account. With the help of this functionality, your team members can chat with fans in a more effective, engaged and personalised way, doing more in less time.
- Stay in the loop of your chatter’s performance. OnlyMonster’s Chatters Metrics dashboard was strategically designed to help you track the performance of your chatters during each shift. It gives an insight into chatters’ activity and effort during the shift, tracking the amount of messages and PPV content sent and sold.
- Prioritize high-paying fans. OnlyMonster also has an advanced AI Fan Scoring feature that instantly shows whether a fan wastes the time of the chatter or is a real whale, who is ready to pay high for the model's content. In this way, your team can prioritize and focus on the most value-driving fans, ensuring every interaction brings revenue to your agency.
- Analyze the account's performance in a 360-degree view. OnlyMonster’s centralized dashboard provides insights into revenue breakdowns, fan engagement trends, and content performance across more than 20 metrics, allowing you to identify the areas for improvement and make data-informed decisions for your business growth.
Conclusion
Finding and recruiting OnlyFans models is just the first step in building a successful agency. The next challenge every agency owner faces is keeping them engaged and ensuring each model generates revenue day-after-day.
With the proper OnlyFans management system, the last task becomes easier to handle. Such a solution like OnlyMonster allows for boosting fan engagement and increasing revenue per account, tracking your team performance, identifying high-value fans and maximising retention, plus analyzing revenue, fan trends, and content performance for smarter decision-making.
Sign up for OnlyMonster right now to see it in action!